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With you in creating your boardgame or toy

InstaPlay supports you internationally throughout the process of creating your project : from design to distribution.


We support publishers in their projects to create games/toys or optimize their business on an international scale.

Our Areas of Expertise

Because each project is different, we offer a tailor-made offer adapted to your needs.
Whether you are a board game / toy publisher, distributor or looking for a partner who can assist you in your strategic thinking, InstaPlay can meet your requests. Indeed, through the expertise of our collaborators, we cover the entire publishing chain: from the creation of a game/toy to its distribution, including its publishing strategy, its production, its marketing.



You’ve created a game/toy that needs to be balanced before it is presented to a publisher, InstaPlay answers your request.



We find the best manufacturing solutions at the best price for your product.


Marketing & Communication

From the definition of pricing to the launch of your product, including communication with the target audience, we define your Marketing / Communication plan for you.



The board game /toy is not just a product but also the product of passionate people. InstaPlay helps you find the most suitable distributor.


Project evaluation

We analyze the results of your project or your ranges with a view to management by the performance and deliver you a development strategy plan, which we can implement alongside you.


Ready to Print solutions

Your teams are overwhelmed, you want to develop faster. InstaPlay takes care of everything: from creating a product to delivering the files to the manufacturer.


The founders of InstaPlay

The founders of InstaPlay have each different areas of expertise. The addition of these skills allows them to best support you in your development strategy.

Isabelle Vandamme

Gaëtan Beaujannot

Learn more

They trusted us !